The China Digital Marketing Summit 2015 covers topics such as:
- Digital marketing innovation in the multi-screen era
- The overall situation and trend of China digital marketing
- Best practices and application of social media marketing
- Weibo marketing in the mobile Internet era
- From searching engine to an integrated marketing platform
- Effectively enhancing ROI by monitoring and evaluating digital marketing during the whole process
- Big data’s assistance in program buying
- Program trading in the multi-screen era
- Practice and exploration of Wechat marketing
- Implementation of targeted and integrated marketing strategies of social media, mobile and video
The China Digital Marketing Summit 2015 brings together senior attendees with responsibilities in:
- Strategic Development
- Marketing
- Sales
- Business Development
- Communication
- Digital Department
- New Business
- Expansion Department
- Supply Chain
- Technical
- Creative