3rd Annual Telecom Loyalty and Retention 2013

  • 26-28 Nov 2013
  • Berlin, Germany

Description

3rd Annual Telecom Loyalty and Retention 2013 is a conference dedicated to customer loyalty and retention strategies in telecom, including:

  • How to improve returns on business intelligence through effective CRM data investment
  • Understanding the role of CRM in customer loyalty and retention strategies
  • A rethinking in management: what does the customer want and how can we deliver it?
  • Should a CRM technology provider sell technical solutions without strategic consulting services?
  • Using information gathered via loyalty programs about customer buying patterns to create more targeted marketing/ messaging
  • Adopting customer-centric methods
  • Using Social Media to drive loyalty
  • The challenges faced by CSPs in retaining customers
  • What threats do social media pose to customer loyalty initiatives?
  • How social media is changing company’s approach to customers
  • New channels to attract and retain the customer: Smart Phones
  • How can we effectively integrate social media into our loyalty and CRM strategies?
  • Integrating websites and apps links to the call centre
  • How important are mobile devices in creating customer loyalty?
  • The importance of personalizing relationships with the customer to ensure loyalty
  • Investing in improvements of service quality: knowledge, communication skills and responsiveness
  • The use of new technologies to expand directions
  • How to differentiate customer needs and manage effective marketing campaigns
  • What does the future of telecom companies hold?
  • What austerity across Europe means for loyalty

Past Events

Important

Please, check "Annual Telecom Loyalty and Retention" official website for possible changes, before making any traveling arrangements

Event Categories

Business: Customer Service
Technology: Telecommunication

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