CMO Exchange 2013

Key Topics

• Building Brands and Driving Sales in a Changing Environment
• Building Brands Through Customer Experience
• Closing the Communications Gap Between the CMO and CIO
• Word of Mouth Marketing in the Age of Conversation
• Effective Ways to Fuse Brands and Unify Companies
• Aligning Marketing Departments to Think Globally but Act Locally
• Turn Your Marketing Dashboard into a High Performance ROI Driver
• Changing the Way People Make Purchasing Decisions

Who should Attend

• Chief Customer Officer
• Chief Marketing Officer
• SVP/VP/Global Head/Director/Global/Regional of: Marketing Capability, Marketing, Digital, Market Intelligence, Corporate Marketing, Brand & Communications, Customer Marketing and Consumer Marketing