Branding and Marketing Your Leadership Annual Giving Program 2014 is a webinar that covers topics such as:
- Revamping program strategy
- Institutional context
- Organization-wide collaboration
- Institutional structure
- Structural changes and roll-out
- Integrating consistent messaging across the university
- Implementation
- Solicitation channels
- Messaging and collateral
- Preliminary results
- What`s next
Branding and Marketing Your Leadership Annual Giving Program 2014 is intended for:
- Annual giving professionals