Digital Media Strategies USA 2017 is a conference that covers topics such as:
- How to capitalise on the seismic changes in digital advertising, including viewability, native, programmatic and digital video
- How to transform the structure, culture and focus of an established media business
- How to build a business model for digital video
- How to build and monetise a huge audience
- How to reinvent your business for the mobile age
- How to keep pace with and effectively monetise changing consumer behaviour
- Innovative business models and new revenue streams - paywalls, freemium, agency services, ecommerce, live events and other new ventures
- How the relationship between marketers, publishers and agencies is changing
- What other industries can teach media
- Mastering media product development
Digital Media Strategies USA 2017 brings together senior attendees from any media business with a focus on digital development.
