Hitting the Mark Email Marketing Seminar Series 2012

Hitting the Mark Email Marketing Seminar Series 2012 is a seminar dedicated to methods and tools to increase email marketing response rates, including:

• Identify and fix the top weaknesses of your email database
• Identify the most important pieces of customer data you can capture, to double or treble your email campaign response rates
• Engagement metrics that will show you how to target your very best customers
• How to populate, grow and enrich your email lists automatically
• How to use your data to deliver compelling, relevant email content to each contact on your email list whilst measuring and evaluating the success of your new segmentation strategy and increasing your email campaign open rates
• How to automate a process to clean and purge your email database

Who should Attend

Attendees involved in a business currently engages in email marketing with clients and sending more than 20,000 emails per month.