Parent Giving: Building and Growing Your Program 2012

Parent Giving: Building and Growing Your Program 2012 is a webinar dedicated to methods to engage parents, grow their loyalty, and solicit their support. This webinar is designed as two separate sessions:

• Session 1
  
  • Identifying parent prospects
  • Laying the groundwork for a program
  • Launching and managing a new program
  • Recruiting and retaining parent volunteers
• Session 2
  
  • Identifying high-capacity parent prospects
  • Incorporating major giving and development officers into your program
  • Retaining parent gifts post-graduation
  • Managing specific, complex parent nuances

Parent Giving: Building and Growing Your Program 2012 brings together advancement professionals (especially annual giving managers and advancement services support staff).