2nd China Pharma Landscape and Forecasting Workshop 2012

Key Topics

• Better China Forecasting
  
  • Consideration of the generics competitions
  • Key assessment factors needed to consider in forecasting the China market
  • What patients belong to your target pool
  • Segmentation of the huge patient populations
• Market Reality
  
  • Important unmet medical needs in China
  • Real market sizes of the China pharma markets
• Small Molecules, Premium Biologics, Medical Devices
  Actual forecasting models
  • Premium biologics forecasting case study
  • Small molecule drug forecasting case study
  • Medical devices forecasting case study

Who should Attend

Attendees from the US and China forecasting for the China market from Biotech, Pharmaceuticals and Medical Devices companies involved in Marketing, Forecasting, Financial Planning, Demand Planning, Marketing Research / Analysis and Strategic Planning.