Pharma SFE & SFA Conference 2013

The Pharma SFE & SFA Conference 2013 is dedicated to Pharma Sales Force Effectiveness and automation topics, including:

• The impact of new government policy - National List of Essential Medicines (NLEM) on the pharma companies
• The role of SFE with respect to different sales force environments
• The role and importance of digital media that can be used by pharma companies to enhance marketing excellence
• The ideal incentive scheme suitable for the field force as well as sales managers
• Innovative ways for using and analysing data that can be effectively used by different departments
• The best ways to control and monitor sales force automation