The Real-Time Advertising Summit London 2015 is dedicated to new trends in the quickly evolving programmatic market.
The Real-Time Advertising Summit London 2015 covers topics such as:
- Analysing branding vs performance
- The increasing importance of branding and creative in programmatic
- Trends on mobile: app growth, video strategies and cross-device targeting
- How to enrich and unify your data to target your audience
- Attribution: analysing measurement in a holistic manner
- The fragmented ad-buying market and importance of programmatic direct
- TV: where is TV headed and how to connect with audiences
- Video: different platforms, partners, creative
The Real-Time Advertising Summit London 2015 brings together:
- Agencies
- Brands
- Ad Exchanges
- Ad Networks
- SSPs
- DSPs
- Publishers
