Social Media: Using The Legal Guideposts to Create Social Media Success (for Healthcare/Lifescience Companies) 2013

Key Topics

• How to gain a clear perspective on your organization’s interest in social media contacts, and the evolving area of law and regulation on ownership of social medial contact lists
• The regulatory and legal (including international) guidelines for social media campaigns, and how to turn them into advantages
• How the team will prepare practicable, user-friendly social media policies and procedures
• Preparation of a blueprint to establish clear lines of internal communications with your pertinent stakeholders and easy-to-follow policies and procedures with metrics for compliance
• A plan to recruit champions for the social media campaign

Who should Attend

• Privacy Counsel and Staff
• Compliance and Risk Counsel and Staff
• IT Staff
• Marketing Personnel (Hospitals, Pharma and Biotech companies)
• Attorneys Providing Counsel on Privacy and Data Security
• Corporate Law Department Paralegals
• Regulatory Affairs
• Social Media Department Personnel
• Top Management
• HR
• Compliance and Risk Counsel and Staff