Strategic Internal Communications: How To Use Social Media & Traditional Communications To Engage Employees, Drive Performance & Add Value 2012

Strategic Internal Communications: How To Use Social Media & Traditional Communications To Engage Employees, Drive Performance & Add Value is a conference that covers topics such as:

• Building the business case for adding social media into your existing communication plans
• Motivating and engaging employees in your business strategy for performance-driven results
• Developing a tighter focus on the metrics that matter to your employees and the business
• Using strategic internal communication to communicate radical change and achieve business results
• Dispelling the confusion and discovering the exciting promises as well as the challenges of using Web 2.0 tools
• Leveraging technologies, and your Intranet, to provide the correct information efficiently
• Incorporating social media technologies into your existing communications plans to maximize results
• Setting measurable communication objectives that connect communication activities with bottom-line results
• Seeing the importance of two-way communication and the impact you can achieve by conversing with your audience
• Engaging senior leadership to ensure they are consistently modeling messages and leading the charge – including using social media tools to connect with employees
• Implementing an employee engagement campaign as a business asset to positively affect the bottom line
• Focusing your message to cut through the clutter and deliver your key message effectively
• Identifying internal champions across multiple departments and company functions
• Developing an effective social media strategy and measuring your results
• Integrating social media tools with your traditional communications to reach your employees more efficiently and effectively
• Involving the right partners (Communications, HR, Marketing, Operations, etc.) across your organization to engage employees and drive results
• Utilizing internal communications as a catalyst for culture and leadership transformation in a mission-driven organization
• Using leadership communication to build employee trust and engagement

Strategic Internal Communications: How To Use Social Media & Traditional Communications To Engage Employees, Drive Performance & Add Value brings together executives, managers and specialists from Employee Engagement, Internal Communications, Corporate Communications, Corporate & Brand Identity, Brand Development, Interactive Media, Business Development, Electronic Communications, Communications Management, Media Relations, Social/New Media, Emerging/Digital Media, Change Management, Employee Communications, Public Relations/Affairs, Intranet Communications, Strategic Planning, Global Communications, Training & Development, Online, Publication & Web Content, Human Resources and Organizational Transformation & Development.