3rd Annual Channel Optimization in Pharma Marketing 2019

  • 09-11 Apr 2019
  • Renaissance Meadowlands Hotel, Rutherford, NJ, United States

Description

The 3rd Annual Channel Optimization in Pharma Marketing 2019 covers topics such as:

  • Tactics in breaking down the silos of sales and marketing to maximize commercial effectiveness
  • Omni-channel approach to engage with patients and physicians
  • How to leverage tele-detailing to maximize brand and product lifecycle in a cost-efficient manner
  • Winning channel strategy to prepare for a generic launch
  • How to tailor channel mix and drive HCP and patient engagements
  • How to apply programmatic marketing and its benefits in pharmaceuticals
  • What disruptive technologies can help predictive marketing
  • Collating and crunching data to provide channel mix insights
  • Translating strategy into action plans to refine your closed loop marketing approach

The 3rd Annual Channel Optimization in Pharma Marketing 2019 brings together senior attendees with responsibilities in digital marketing, innovation and analytics.

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Important

Please, check "Annual Channel Optimization in Pharma Marketing" official website for possible changes, before making any traveling arrangements

Event Categories

Business: Marketing & Sales
Health & Medicine: Pharma

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