The B2SMB Summit 2017 is dedicated to engaging, winning and retaining small-business customers.
The B2SMB Summit 2017 covers topics such as:
- Strategic use of social media & reviews
- The "right" SMB media channels
- Using predictive marketing tools
- Targeting SMBs via direct marketing
- "best practices" from Today’s most successful B2SMB sellers
- New ways to efficiently and effectively qualify and close the SMB sale
- Full serve vs. self serve
- Organizing your sales team(s)
- The latest CRM techniques and tools
- Integrating with existing platforms
- Shaping an SMB’s marketing budget
- Build the best customer dashboards
- Getting past the 6-month churn
- Using SMB data to understand intents
The B2SMB Summit 2017 brings together:
- Brand managers
- B2SMB marketers
- Sales leaders
- Product developers
- Investors
