EMAC 2024 - The 53rd Annual Conference of The European Marketing Academy

  • 28-31 May 2024
  • Bucharest University of Economic Studies (ASE), Romania

Description

EMAC 2024 - The 53rd Annual Conference of The European Marketing Academy is dedicated to transformations of marketing research and practice in the age of data.

EMAC 2024 - The 53rd Annual Conference of The European Marketing Academy covers topics such as:

  • B2B marketing
  • Advertising, promotion & marketing communication
  • Innovation & new product and service developments
  • Consumer behavior
  • Marketing education
  • International & cross-cultural marketing
  • Marketing strategy
  • Marketing in emerging and transition economies
  • Modeling and marketing analytics
  • Marketing theory & new paradigms
  • Pricing
  • Online marketing & social media
  • Public sector and nonprofit marketing
  • Product and brand management
  • Social responsibility & ethics
  • Tourism marketing
  • Sales management and personal selling
  • Services marketing
  • Relationship marketing
  • Retailing
  • Movie track

Venue

  • Bucharest University of Economic Studies (ASE) , Piața Romană 6, Bucharest, Romania

More Details

Prices:
645-709 Euro (Estimated)
Early registration date: 15 Apr 2024
Exhibition:
Included
Organizer:
European Marketing Academy (EMAC)
Website:
Abstract submission deadline: 04 Dec 2023

Future Events

Past Events

Important

Please, check "EMAC - The Annual Conference of The European Marketing Academy" official website for possible changes, before making any traveling arrangements

Event Categories

Business: Customer Service, Marketing & Sales
Science: Business studies, Economics

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