The World Public Relations Forum (WPRF) 2018 is dedicated to communication’s impact in a digital and changing world.
The World Public Relations Forum (WPRF) 2018 covers topics such as:
- Value, evaluation, and measurement of public relations
- Truth, trust, and transparency
- Communication towards profitability
- The role of emotions and affects in public relations
- The re-basing of the educational curriculum
- Social media communication, automation, and artificial intelligence