Connecting Market Research to Strategy in Higher Ed 2017

Connecting Market Research to Strategy in Higher Ed 2017 is an event dedicated to better translating market research into strategy in higher eduvation marketing.

Connecting Market Research to Strategy in Higher Ed 2017 covers topics such as:

• Using Market Research to Inform Key Considerations
• Conducting Sound Market Research
• Determining Audience Behavior
• Turning Data Into Actionable Insights
• Putting It Into Practice: Audience-Centric Strategy
• Measuring and Analyzing Social and Digital

Connecting Market Research to Strategy in Higher Ed 2017 intended for institutional marketing and communications professionals