Google Adwords PPC Training Newport 2016 is a course that provides knowledge on how you can get the most out of Google Adwords and increase the visibility of your website in Google.
Google Adwords PPC Training Newport 2016 covers topics such as:
- Understanding Quality Score, how improving quality can lower your PPC & ROI
- How Adwords Pay per Click (PPC) works
- Set Key Performance Indicators will measure performance
- Setting appropriate objectives and goals for your Adwords Campaigns
- Tools available to for your research
- How to Identify the profitable keyword phrases
- How to take advantage of Long Tail Keywords
- How to increase click-through rates (CTRs) and lower costs
- Exploring bid strategy & selecting the right bidding strategy for your campaign
- How relevant landing pages can boost conversion rates
- How to integrate your PPC activity in with Google Analytics or other analytics solutions
