The Social Analytics & Intelligence Forum 2014 covers topics such as:
- Which metrics you should track to measure the business impact
- Where to place the investment in enabling platforms & applications
- ROI conundrum - Get leadership buy-in for a social data analytics programs
- Sync marketing and customer care for an integrated and well defined approach
- Better understand your customer by integrating social into the customer life cycle
The Social Analytics & Intelligence Forum 2014 is intended for senior attendees involved or interested in:
- Social Media
- Marketing
- Public Relations
- Brand
- Customer Experience/Satisfaction
- Call/Contact Centre
- Customer Care/Relations
- Customer/Social Support
