This FDA compliant social media usage training will discuss how FDA regulated companies can use social media for promoting their products, in a manner that is compliant with FDA regulations.
Learning Objectives:Attendees will learn the following about how FDA currently regulates the use of social media for prescription products:
- How Direct-to-consumer-advertising ( DTCA ) guidance impacts the use of social media.
- The ways companies are currently using social media.
- FDA advertising and promotion issues related to social media.
- A structure for analysis of responsibility for promotion in social media.
- Recent FDA enforcement situations involving social media.
- Industry proposals on how to govern social media in the future.
Areas Covered in the Seminar: - How Direct-to-consumer-advertising ( DTCA ) guidance impacts the use of social media.
- The ways companies are currently using social media.
- FDA advertising and promotion issues related to social media.
- A structure for analysis of responsibility for promotion in social media.
- Recent FDA enforcement situations involving social media.
- Industry proposals on how to govern social media in the future.
Who Will Benefit:The following individuals or disciplines will benefit from attending this Webinar:
- Compliance Management
- Regulatory Vice Presidents, Directors and Managers
- Attorneys In-house or Outside Counsel
- Senior executives of pharmaceutical and device firms
- Marketing Management
- Sales Vice presidents, Directors and Managers
- Clinical Management
