Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2027)

The Category Management Association and Shopper Insights Management Association Conference (CMA+SIMA 2027) brings together category management and shopper insights professionals to share strategies, tools, and innovations that drive retail growth, shopper engagement, and omnichannel excellence in a rapidly changing marketplace.

Key Topics

• Omnichannel transformation and seamless category planning
• Shopper behavior, insights, and engagement strategies
• Space planning and store optimization
• Retail innovation and digital transformation
• Career growth and leadership in a dynamic marketplace
• Data-driven decision-making and analytics for CPG and retail
• Emerging technologies shaping shopper experiences
• Future trends and practical tools for retail success

Who should Attend

• Category management professionals
• Shopper insights specialists
• Retail and CPG executives
• Data and analytics experts
• Brand managers and trade marketers
• Space and assortment planners
• Omnichannel strategy leaders
• Professionals seeking leadership and career development in retail and CPG