Coupon & Co-Pay Strategy, Tracking, and Compliance 2015

Key Topics

• Partnerships with EMR and EHR designers to streamline program visibility and uptake
• The most successful outreach methods to physicians and pharmacists to keep your coupon and co-pay programs viable
• Programs necessary for expensive, limited-biologics
• Concerns about price driving
• Rebate program compliance with private, state and federal payer guidelines

Who should Attend

• Biotech, Pharmaceutical, health insurance and medical device professionals responsible for:
  • Sales
  • Brand Management/Account Management/Product Management
  • Pharmacy Services/Pharmacy Benefit Management
  • Commercial Operations
  • Specialty Pharmacy
  • Managed Care
  • Communications
  • Marketing
  • Reimbursement
  • Patient Adherence/Patient Compliance
  • Pharmacoeconomics
  • Marketing
• EMR/HER designers and vendors
• Coupon/co-pay card providers
• Coupon/co-pay card program managers and facilitators
• Prescription analytics firms
• Marketing firms
• Legal compliance consultants
• Data-mining firms