Digital Cream London 2016

Key Topics

• Cross Channel Marketing - Getting it right on every channel
• Attribution Management - Optimising your spend and efforts across the marketing journey
• Mobile Marketing - Advertising, applications, platform choice, design and build, NFC
• Joining up on and offline channels and data
• Multichannel Campaign Management - Delivering the right content, at the right time, through the right channels
• Programmatic Marketing - Using data to drive online advertising performance
• Data Driven Marketing - Making big data actionable
• Content Marketing Strategy - How to win on earned and owned media
• B2B Social Media - Managing and measuring social media
• Mobile Marketing for B2B - Driving your competitive advantage
• Email Marketing & CRM - Trends, challenges and best practice
• Marketing Automation

Who should Attend

Senior client-side marketers working in both B2B and B2C industries.