International Congress on Contemporary Management & Marketing (ICCMM 2014)

Key Topics

• Consumer Behaviour
• Contemporary Marketing
• Pricing Issues
• Product and Brand Management
• Logistics
• Marketing Channels
• Communications and Advertising
• Retailing Issues
• Marketing Strategy
• Customer Relationship Management
• Direct and On-line Marketing
• International Marketing
• Internet Marketing
• Technology Marketing
• Research Methods in Marketing
• Selling and Sales Management
• Mobile Marketing
• E-Commerce
• Ethical Issues in Marketing
• B2B Marketing
• Non-Profit Marketing
• Environmental Marketing
• Social Media Marketing
• Social Marketing
• Emerging Issues in Marketing
• Innovations in Marketing
• Hospitality Marketing
• Tourism Marketing
• Events Marketing
• Branding and Destination Imaging
• Aviation Marketing

Who should Attend

Researchers, mathematicians, engineers and practitioners.