Multi-Platform VOD: Monetization and Consumer Habits 2015

Key Topics

• The optimal subscription models for maximizing the profitability of SVOD
• The latest advances in integrating dynamic ad insertion technologies into an effective advertising-driven VOD monetization strategy
• The latest data on consumer VOD viewing habits for different demographics, geographical regions, devices, platforms, and types of content
• How to use C3 and C7 ad measurement technologies to quantify the value of VOD audiences
• How to harness social media platforms whilst enhancing user interfaces to drive consumers towards VOD content
• How to design effective metadata strategies, promotional campaigns
• How to reduce the time and cost of transcoding, file conversion and storagefor VOD files to minimize the costs that are passed on to the consumer

Who should Attend

Senior attendees from:

• OTT Service Providers
• Broadcasters
• Content Production Companies
• Telecoms Providers
• Brands & Advertising Agencies
• Telecoms Companies
• Suppliers Of Advertising Measurement Solutions, Dynamic Ad Insertion Technologies, Video Management Software Vendors, VOD Monetization Services, VOD Streaming Services, VOD Platform Service Providers, Consumer Habits Data Services, VOD Metadata Services, VOD Multiplatform Services, VOD User Interface Design Services, VOD Transcoding / Encoding, VOD Distribution Services and File Storage Services
• Media / Publishing Companies