Nordics' Customer Festival 2014

The Nordics' Customer Festival 2014 is an event dedicated to all aspects of the customer journey including:

• How to optimise customer retention and stand out in saturated markets with inventive loyalty programs
• Say goodbye to spam by targeting your customers with personalised communication through digital channels
• How to create fun and unique engagement with gamification
• How to bring the online, offline and vice versa to maximise customer acquisition
• Big data and privacy
• Engaging with the whole family to forge a lifelong relationship
• Social Shopping: How to turn "likes" and "tweets" into buys
• The IKEA Multichannel Approach: Aligning existing retail channels to create a seamless customer journey
• International loyalty: Better customer service with global loyalty schemes on the horizon
• Creating that "moment of truth" through amazing customer experiences across channels
• 10-steps to realize the potential in data driven marketing and how it can drive revenue