ReImagine Pharma Marketing

  • 21-22 May 2024
  • Ocean Place Hotel & Spa, Long Branch, NJ, United States

Description

ReImagine Pharma Marketing is a conference dedicated to a strategic roadmap for embedding long lasting commercial evolution across marketing in the pharmaceutical industry.

ReImagine Pharma Marketing covers topics such as:

  • COVID forced acceptance of Omnichannel marketing importance: where do CX and MCM groups need to channel their energy and what elements to prioritize to deliver a consistent experience of your brand
  • Digital at a critical time - identifying what the triggers for `must do` changes, and assessing if these are these connected to true long lasting digital transformation
  • Video content - keeping the authenticity; examples of good stories that make for great content and pull the story forward to capture emotion
  • Content consumption habits and behaviors of HCPs to develop your content and engagement strategy
  • The right multichannel mix to select the right channel for the corresponding campaign
  • Video content - keeping the authenticity; examples of good stories that for great content and pull the story forward to capture emotion
  • A successful performance measurement framework to better interpret your data and understand your goals within analytics
  • Your patient journey and adherence as a marketing aid - how `how to` and `why` build as patients continue to increase levels of expectation on access and reach
  • Reimbursement: relocating reimbursement as part of the innovation process - the value proposition of tech and quantify the willingness to pay
  • Data noise and digital health errors through smart use of data analytics and combining data sources
  • A methodology of how to split personal and non-personal promotion
  • If we have seen the promise of AI come to fruition in this current period of turbulence. Has it done the job that we thought it would?

Venue

  • Ocean Place Hotel & Spa , 1 Ocean Boulevard, Long Branch, New Jersey, United States

More Details

Prices:
795 US Dollar (Estimated)
Exhibition:
Included
Organizer:
Momentum Events
Website:

Future Events

Important

Please, check "ReImagine Pharma Marketing" official website for possible changes, before making any traveling arrangements

Event Categories

Health & Medicine: Pharma

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