Strategic Communications for Banks and Financial Institutions Conference 2015

Key Topics

• Establish a corporate brand that is built around the core principles of the institution and maintained through the cultivation of lasting relationships with consumers
• Implement a continued communications skills development curriculum to align both advocates and stakeholders with the organization`s established tone
• Quantify communication activities to more effectively demonstrate return on investment and impact to reputational management
• Influence a cross-functional, integrated approach to Corporate Communications to promote greater organizational alignment
• Increase credibility through the creation of a more robust Corporate Responsibility program

Who should Attend

Senior attendees from the banking and finance industry with responsibilities in:

• Corporate Communications, Public Relations, External Communications, Media Relations