Marketing, Outreach & Distribution on the Health Insurance Exchanges

Marketing, Outreach & Distribution on the Health Insurance Exchanges is a conference that covers topics such as:

  • What states are doing now and their biggest obstacles in marketing and outreach
  • What the new group of enrollees will look like and what to expect from this new market
  • Reaching the exchanges population through community-based marketing methods
  • Reaching and keeping enrollees engaged through social media and technology
  • The role brokers and agents will play on the exchanges
  • Navigators and in-person assistors and their functions on the exchanges
  • The role of branding on the exchanges and building an identity to attract the exchange population
  • Expectations, desires, and concerns of those consumers who will likely participate in the health insurance exchange
  • Marketing to the SHOP market and how it will differ from the individual market
  • How marketing and distribution will work on the federal exchanges
  • Developing a retail mindset and what health plans need to do for HIX success

Marketing, Outreach & Distribution on the Health Insurance Exchanges brings together:

  • From Health Plans
    • Healthcare Reform Executives
    • Chief Marketing Officers
    • Individual Plan Marketing Executives
    • Small Group Plan Marketing Executives
    • Heads of Enrollment
    • Heads of Marketing/Sales/Business Development
  • From the States
    • Heads of Marketing and Outreach
    • Exchange Work Force
    • Directors of Communications

Important

Please, check the official conference website for possible changes, before you make any traveling arrangements

Prices are for evaluation only.

Other Events with Similar Categories

Other Events with Similar Location or Organizer