The Soy Market Expansion Summit 2012 covers topics such as:
- Promoting soy as a means of boosting daily public nutrition intake
- Leveraging consumer health and food consumption trends in soy food communications and product offerings
- Addressing the influence of social media or flawed science about soy foods and how to counteract the spread of misinformation
- Understanding how retail buyers evaluate meat alternatives, non-dairy beverages and healthful snacks
- Maintaining and growing the soy industry’s market share in the retail market
- Mitigating negative perceptions of soy in the consumer marketplace
- Competing with other healthy food alternatives
The Soy Market Expansion Summit 2012 brings together representatives and stakeholders from the Soy food industry, including Directors of Marketing, Directors of Research & Development, Brand Managers, Product Development Managers, Business Development and Nutrition Scientists.
