Email Marketing and Mailchimp Training - Birmingham 2016

Email Marketing and Mailchimp Training - Birmingham 2016 is a conference dedicated to the basics of email marketing, email marketing strategies and productive email marketing campaigns for your business.

Key Topics

• Understanding the value of an email address
• Creating Email Marketing strategy
• Lifecycle marketing – triggers and behavioral targeting, content and contact strategy
• Calculating the lifetime value of a customer
• Designing mobile responsive email campaigns without any coding
• Growing your email list
• Integrating email with social media campaigns
• A/B Testing and optimising your email campaigns
• Using Your own data to find best practices
• Measuring email marketing effectiveness with Google Analytics

Who should Attend

Marketing professionals and directors.