Annual Conference for Marketing and Branding Professionals 2027

The Annual Conference for Marketing and Branding Professionals 2027 explores effective strategies, creative techniques, and data-driven insights to strengthen branding, marketing, and communication efforts in higher education institutions.

Key Topics

• Creative ideas and innovative techniques for differentiation
• Data-driven insights for brand strategy and reputation
• Championing an organization and key stakeholders
• Strengthening marketing, communications, and branding efforts
• Operational effectiveness in marketing and communication
• Metrics that matter for brand impact
• Developing inspiring creative work
• Integrating diversity, equity, inclusion, and belonging in brand identity
• Building an optimal marketing organization
• Bringing stakeholders into the branding process
• Identifying actionable strategies and tools

Who should Attend

• Marketing specialists
• Branding and promotions staff
• Marketing and communication division heads
• Brand managers
• University brand position leaders
• Chief marketing officers
• Professionals launching or managing brand initiatives