Neurochemistry for Interactive Design and Marketing [N1] - New York 2016 is a course that covers topics such as:
- User emotions and consumer behavior
- Introduction to emotional design
- The neurochemistry of motivation and emotion
- Using media to trigger the spectrum of emotions
- The neurochemistry of personality
- Interactive design patterns to evoke user emotions
- Emotionally intelligent messaging systems to shape user behavior and manage risks
- Interactive design patterns for different personalities
- Optimizing with empirical data and our internal compass
Neurochemistry for Interactive Design and Marketing [N1] - New York 2016 brings together:
- Graphic designers and interactive designers
- Usability and UI/UX professionals
- Health promotion specialists
- Digital marketing and advertising specialists
- Conversion optimization & marketing researchers